More Travels
We've been travelling for a little while now. We've had some successes on the book front. Amazon has ordered more copies. The distributor finally ordered the copies that Ingram finally ordered that B&N finally ordered - so only a small bit after the books became available, people might finally get them. Anyways, we were at a wedding in Chicago and I brought some books to an after-party to give to my mother-in-law to give to people in Australia who were still waiting for their copies. Well, it turned out she only wanted one copy, so we sold the seven copies to people at the party. It was fun.
We have quite a few copies to move, but I'm beginning to better understand the business. I'm going to try to get placement in B&N and Borders stores in the Pacific Northwest. Basically, getting the books on the shelves is step one. Getting them sold is a whole different story. So, I'll visit every store that is carrying the book, talk to the staff in the appropriate department (give them free copies, encourage them to read the book), and sign copies. Why? Because being on a shelf doesn't sell anything but diapers (and even then it doesn't work). Fundamentally, the book needs to be recommended. Having the staff do that will kick start sales in a way placement itself never could.
Oh, and one more thing, the national radio promotion (Grobar giveaways) should be starting soon. Let me know if you hear anything.
Happiness!
Joseph

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